Monday, 27 February 2012

Covers, covers, covers...

One of the first things I advise other writers to do if their book is not selling is change the cover. Today I've had to take my own advice. My novel, 'The Dark Road', simply hasn't been selling the way I hoped. Even with the book being offered in the KDP Select program and having well known authors posting about it, I've been lucky to get three or four sales a week.

I know my blurb is well-written, the formatting is good, and it's got great reviews, so I'm left with only one place to go, and that's to the cover.

First of all, let me just say that I really love the original cover. The artist captured exactly what I had in my head and I've had numerous compliments about it. However, in order for me to know if a different cover will make any difference to sales, I need to give something different a go.

I checked out some other horror/thriller titles and decided to go with something a little more traditional. So... here it is! *unveils new cover*

What do you think?


  1. Thanks Kalex! I appreciate the comment!

  2. Stunning! I cannot tell a lie. Sometimes I buy a book just because the cover grabs me. I would snatch this up in a heartbeat if I spotted it! Want to read this.
    laura thomas

  3. Thanks Laura! That's exactly the reaction I was going for. ;-)I've definitely seen a jump in sales since the switch (the book is currently #48 in Fantasy Horror in the UK). Hopefully it will continue!

  4. I like it, M. I'm terrible when it comes to judging books by their covers. If it looks silly or unprofessional, I keep walking. Although I had no negative opinion of the orignal cover, I do think this is an improvement. Good luck!


  5. One never knows about covers or anything else in this crazy business, but if we all took your approach, Marissa, and refused to give up on a great book, trying everything to improve sales, there would be many more success stories. Congratulations once more! Great post!